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Welcoming Halloween with the Vampire Nail Trend Taking TikTok by Storm

Welcoming Halloween with the Vampire Nail Trend Taking TikTok by Storm

Not everyone may want to partake in the Halloween ‘festivities,’ but on TikTok, searches for vampire-themed nail designs have started to become a trend. According to experts at UK Saunas, a data analytics app, the term “vampire nail set” is currently the most inspiring source for nail art, with over 12 million views and expected […]

“Overlip” by K-Beauty – The New Standard in Lip Contouring Trend on TikTok

"Overlip" by K-Beauty - The New Standard in Lip Contouring Trend on TikTok

Lip contouring has long been familiar to beauty enthusiasts. But the ‘overlip’ trend has only recently emerged thanks to the explosion of the technology era. K-Beauty – originating from South Korea – is currently the favorite beauty playground of Gen Z. They create and lead trends with ‘jaw-dropping’ trends like Glass Skin. This time around, […]

The explosion of the entertainment marketing era

The explosion of the entertainment marketing era

There are increasingly diverse channels of digital marketing, with various forms and activities; among them, the field of entertainment marketing is emerging with many successful business opportunities if you know how to grasp the appropriate data. Summary of content The significant impact of entertainment marketing What are brands doing to enhance their entertainment marketing strategies? […]

The concept of “Influencer,” though old, has been redefined in the modern age.

The concept of "Influencer," though old, has been redefined in the modern age.

Language serves as a crucial tool for communication with those around us. Over time, its meanings have evolved gradually in various contexts, influencing many different fields. One such example is the term “influencer.” Since the mid-1600s, this phrase has often been used to denote individuals capable of shaping the beliefs of others. By the late […]

Has the era of “influencers” come to an end?

Has the era of "influencers" come to an end?

Instagram is experimenting with removing likes, and the use of #ads hashtags is declining—what’s next for the “influencer” group? Has the “age” of those with influence peaked yet? While once more suitable than traditional celebrities, influencers are now ubiquitous, with the term even making its way into the dictionary last year. Beauty YouTuber James Charles […]

All About Met Gala 2024 – This Year’s Most Anticipated Fashion Event

All About Met Gala 2024 – This Year's Most Anticipated Fashion Event

With the participation of Zendaya, Bad Bunny, JLo, and Chris Hemsworth as hosts of the event, Met Gala 2024 promises to bring many exciting moments for fashion enthusiasts. For fashion lovers, there’s no more exciting time of the year than the annual Met Gala event. Gathering a host of the most famous names, the highest […]

Met Gala 2024 – Sleeping Beauties: Reawakening Fashion – “Open Sesame,” Unearthing the Fashion Heritage

Met Gala 2024 – Sleeping Beauties: Reawakening Fashion – “Open Sesame,” Unearthing the Fashion Heritage

As customary, prior to stepping into the new year, the Costume Institute of the Metropolitan Museum of Art has announced the official theme for the most magnificent fashion exhibition on the planet – “Sleeping Beauties: Reawakening Fashion.” It is no exaggeration that while award ceremonies gather the presence of many top celebrities, rarely does any […]

“Sculpting the Senses” Exhibition – Immersed in the “Wonderland” of the “Sorceress” Iris van Herpen

"Sculpting the Senses" Exhibition - Immersed in the "Wonderland" of the "Sorceress" Iris van Herpen

Running from November 29th until April 28th, 2024, at the Musée des Arts Décoratifs museum in France, the exhibition “Iris van Herpen: Sculpting the Senses” promises to be a “wonderland” that any fashion enthusiast would want to step into to admire over 100 masterpieces created by the Dutch designer. In 2018, the Musée des Arts […]

Embark on a Fashion Journey: Must-See Exhibitions of 2024!

Embark on a Fashion Journey: Must-See Exhibitions of 2024!

Welcome to 2024! A new year is upon us, promising many opportunities for rich experiences. This year, take the time to explore the world and enjoy the exciting fashion exhibitions and museums across the globe. 2024 awaits you with a plethora of fascinating experiences. Visit exhibitions and fashion museums worldwide to discover the unique and […]

Gap Sues Kanye West Following Contract Termination

Gap Sues Kanye West Following Contract Termination

Once again, the controversy surrounding the collaboration between Gap and Kanye West shows no signs of abating. Recently, the Gap brand has sued Kanye West for damages to leased property after terminating the contract, seeking compensation in the amount of $2 million. The incident occurred following the termination of their YEEZY Gap collaboration due to […]